A friendly nod and a wave toward Eloise Pasteur writing for SLI for spotting this tidbit of media stupidity. The short story is that Linden Lab, makers of Selcond Life have struck a deal with an outfit called AMPP media and soon to be Google owned DoubleClick to provide billboard and video advertising inworld.
Id be hard pushed to find a more useless way for companies to spend their money. Really, if you want to reach Second Lifers you're going to have to do a whole lot better than putting traditional interruption, broadcast advertising in front of them while they're busy getting on with stuff. Sheesh..
Tell me I'm wrong....
I thought this was a joke when I read it. Apparently it isn't :(
Unfortunately not Dino :)
Welcome to Metaversed.