huds

Will Gridmarker be Second Life's Killer Search App?

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Gridmarker. a slick, addictive new search service for Second Life aims to not only solve the existing problem of Search and social discovery in the Metaverse, but to provide developers with a backbone API for use in their own objects inworld as well as an open source HUD to demonstrate the API's capabilities.

When Sebastian Pedro, who in real life is a research assistant in the brain imaging lab at Columbia University, first told me about Gridmarker, my initial reaction was "Why do we need another social bookmarking app when we already have Sloog?" The answer it seems is simple: Gridmarker is a more comprehensive service. It offers better customization in the form of titles, comments and tags per bookmark and as a result, at least according to Sebastian, is "better prepared for long term growth.". Part of the long term plan is to provide an Amazon-style recommendation engine, "people who visited this spot also visited..." as well as other applications built on the data collected in the folksonomy of user gridmarks.

It's all about the RSS...

Right now though, Gridmarker already has a stack of great features. There are all kinds of feeds to choose from: all gridmarks, gridmarks from a specific user, gridmarks from your watchlist, gridmarks featuring a specific tag, gridmarks from a specific user featuring a specific tag, the list goes on... here are a couple of uses I can think of right off the top of my head for these highly specific feeds:

  • Layout a path through a region, or series of regions. Like a guided tour, complete with notes (the comments). You could fairly easily build an object inworld to follow this trail, and indeed I was talking to another developer today about just such an app.
  • Drop gridmarks tagged as "metaversed" if you want me to take a look at something (build, service, business etc..). Im subscribed to the feed, and I'd be thrilled to find something in my reader put there for me :)

Watchlists are also potentially very powerful. Like some of the RSS feeds, they do rely on Gridmarker becoming a LOT more popular, but they could be killer. Like del.icio.us (and the backend of Gridmarker is actually built on an open source version of Delicious called Scuttle), you can add users to a collective watchlist, and then subscribe to the feed, giving you a stream of gridmarks from people you find interesting.

Another neat feature is resolution control. Gridmarker, like Sloog, attempts to measure the popularity of an area by counting the amount of times it's been tagged. The difference here is that Gridmarker allows users to increase the range of the search in meters, so you can see other gridmarks in either a very localized space, or a much wider area.

So how will Gridmarker make money? For now Sebastian tells me he's not exactly sure what solution he'll settle on, as increased usage will mean increased costs and the project will have to make money eventually. He did state that any monetary plans in the future would not include any variation on the theme of premium or paid memberships as this would discourage the most import component of the model, the influx of data.

Gridmarker is one of the better apps I've seen recently. It's fairly polished, and has serious potential. In fact, I'd tip it as a major contender in the race to provide better Search within Second Life -- whether it can gain enough traction with users however, remains to be seen.

If you want to follow my Gridmarked hops around the Metaverse, see here on my Gridmarks page, and if you'd like to drop something in my virtual inbox, just tag it as "metaversed", i'd love to see where you think I should be visiting!

Gowns and Gadgets

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So what do gorgeous gowns, beautiful dresses and commerce driven technology have to do with each other? Not much generally, but at the Joysco Fashion show on Sunday evening the two came together in a marriage of convenience to provide Second Life's fashionista with an integrated entertainment and shopping experience hitherto unseen on the catwalks of the Metaverse.

on the catwalk
Models on the catwalk wearing dresses designed by Rose Stardust

I was invited backstage by Rose Stardust, or Splendor by Rose designs, one of Second Life's upcoming young designers to see the show, and also to witness how her partnership with Robbie Kiama of MetaMart would give the audience a unique way in which to buy outfits they saw on the catwalk as the models walked by.

rose stardust and savannah glimmer
Rose Stardust and Savannah Glimmer look on as the models walk on to the catwalk

The MetaMart HUD, also exhibited at the Joysco GSG convention, is a shopping search engine with user comments, ratings and a whole bunch of other useful/fun features profiled here on Metaversed. At the start of the show, each member of the audience was given a copy of the HUD, preloaded with the dresses that would be shown on the catwalk. A neat way to demonstrate the MM technology, and give the audience a convenient way to buy what they saw.

Savannah and Rose pictured with MetaMart creator Robbie Kiama
Savannah and Rose pictured with MetaMart creator Robbie Kiama

I spoke to several people in the audience after the show, and they all loved the idea, and quite a few had made purchases. Certainly both Robbie and Rose counted the experiment a success. The buzz and atmosphere at the event was truly amazing. Attendees were chattering away excitedly about the dresses on show, and when asked, were happy to enthuse over the technological aspect as well. It certainly beat watching telly that evening...

Rubi Holmer
Model Rubi Holmer poses for the Metaversed cameras

So if sex drives technological innovation, does fashion drive sales technology? Possibly. It's certainly a fun way to provide easy commerce at such an event and I can imagine similar use cases with auto shows and tech expos for example.

backstage
Backstage at the Joysco Fashion Show

Thanks to all the great women taking part in the show and to Rose and Robbie for inviting Metaversed along for the ride!

Have HUD, Will Shop! Third Gen Kick Ass Metamart HUD Released

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meta mart hud screen shotLate last year, Robbie Kiama, who heads up a four man team of developers working on the Metaverse Mart HUD released the first version of their shopping tool. He admits it sucked. It was slow, cranky and under populated with products. This week sees the third generation of the tool released, unveiled at the GSG tech expo, and despite its humble beginnings, it rocks! Its slick, useful and really fun to use once you get it set up and working right. I've even found a couple of things I've wanted to buy using it, and had them delivered painlessly without having to leave the comfort of my mountainside home in the Bel Highlands or even open a web browser The interface is slick, and despite obscuring the entire view when maximized, can easily be tucked into the corner of your viewer where it sits quietly awaiting instruction -- Meta Mart is shopping even men can love.

It does admittedly have a way to go in terms of products. Robbie tells me there are over 100 vendors using the tool now, and the active user count is over 2000. The more people use it, the useful it beomes. The Meta Mart HUD, which you can find here [SLUrl], is really made interesting by the fact that it lists items by popularity as well as your own favorited items. You can even search for items from the database using the chat interface -- Search results rely upon the network effect to increase relevancy by letting searchers rate items in the results. The system adds extra relevancy weight to those items in future searches.

There's also a very neat rating and commentary system on individual items. Much like web based shopping apps Second Life Exchange and Second Life Boutique, shoppers can rate and comment on individual products, which helps other users make buying decisions.

Sellers are provided with a "kiosk" within which to place items they wish to see appear in the HUD's search results, and MM take 3% of the total sale value as their cut of the transaction, forwarding the remaining 97% when an item is purchased and delivered -- Listing items is free, sellers just pay on transactions.

If you're like me, and you prefer to do your shopping sitting down, Meta Mart is a cool, fun way to shop. If also like me, you need the comfort of user comments, ratings and other crowd sourced relevancy to help you make shopping decisions, then you're going to love playing with the MM HUD -- Happy shopping!

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